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Start your fashion design journey with sewing tutorials and creator tips
May 04, 2026
Fashion designers on YouTube, ranging from eager beginners to established industry professionals, are transforming their channels into a global runway. These creators produce videos spanning a variety of styles, historical eras, and cultural influences, showcasing the entire design process from learning and fabricating to branding.
Once relegated to prestigious runway shows, creators of all abilities use YouTube to explore inspiration, share the stories behind their looks, and make a name for themselves. From thrifting and upcycling to stunning recreations of iconic red carpet looks, cosplay and tutorials, the desire to start creating is undeniably strong: In 2025, there were more than 100 million views of videos related to sewing machines with "beginner" in the title.*
Don’t miss our unique YouTube logo (also known as the Yoodle), celebrating the artistry of the fashion designer community. Ready to thread your needle? Explore these showstopping looks in our playlist, featuring a creator collaboration with Gunnar Deatherage.
*Source: YouTube data, Global, 2025
Fashion designers on YouTube, ranging from eager beginners to established industry professionals, are transforming their channels into a global runway. These creators produce videos spanning a variety of styles, historical eras, and cultural influences, showcasing the entire design process from learning and fabricating to branding.
Once relegated to prestigious runway shows, creators of all abilities use YouTube to explore inspiration, share the stories behind their looks, and make a name for themselves. From thrifting and upcycling to stunning recreations of iconic red carpet looks, cosplay and tutorials, the desire to start creating is undeniably strong: In 2025, there were more than 100 million views of videos related to sewing machines with "beginner" in the title.*
Don’t miss our unique YouTube logo (also known as the Yoodle), celebrating the artistry of the fashion designer community. Ready to thread your needle? Explore these showstopping looks in our playlist, featuring a creator collaboration with Gunnar Deatherage.
*Source: YouTube data, Global, 2025
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Expanding likeness detection to the entertainment industry
Apr 21, 2026
We’re expanding our likeness detection technology to the entertainment industry: talent agencies, management companies, and the celebrities they represent.
Likeness detection works similarly to Content ID: it looks for AI-generated content with a participant’s likeness, like a deepfake of their face, and gives them the power to find it and request removal.
With support from leading talent agencies and management companies, including CAA, UTA, WME, and Untitled Management, we've worked to refine how likeness detection can best serve talent. We're excited that celebrities and entertainers are now eligible to access this tool, regardless of whether they have a YouTube channel.
We’re expanding our likeness detection technology to the entertainment industry: talent agencies, management companies, and the celebrities they represent.
Likeness detection works similarly to Content ID: it looks for AI-generated content with a participant’s likeness, like a deepfake of their face, and gives them the power to find it and request removal.
With support from leading talent agencies and management companies, including CAA, UTA, WME, and Untitled Management, we've worked to refine how likeness detection can best serve talent. We're excited that celebrities and entertainers are now eligible to access this tool, regardless of whether they have a YouTube channel.
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First We Feast debuts new series ‘Slice Joint’ on YouTube
Apr 20, 2026
The iconic studio First We Feast is adding a new series to its legendary lineup on YouTube.
Creator, Speedy Morman debuts Slice Joint, a series where the biggest names in culture talk shop over a New York slice. Joining the ranks of Hot Ones and Pro Moves, this series brings high-energy interviews to the pizza shop.
In the first episode Speedy sits down with Stranger Things star Gaten Matarazzo to kick things off. Over some of NYC’s best pizza, Gaten dishes on his wildest nights in Atlanta, assigns yearbook superlatives to his co-stars, and reveals the price tag on his lightsaber collection.
Catch the first episode of Slice Joint on the official First We Feast YouTube Channel.
Series Premiere: Monday, April 20, 2026
Time: 2:00 PM ET / 11:00 AM PT
The iconic studio First We Feast is adding a new series to its legendary lineup on YouTube.
Creator, Speedy Morman debuts Slice Joint, a series where the biggest names in culture talk shop over a New York slice. Joining the ranks of Hot Ones and Pro Moves, this series brings high-energy interviews to the pizza shop.
In the first episode Speedy sits down with Stranger Things star Gaten Matarazzo to kick things off. Over some of NYC’s best pizza, Gaten dishes on his wildest nights in Atlanta, assigns yearbook superlatives to his co-stars, and reveals the price tag on his lightsaber collection.
Catch the first episode of Slice Joint on the official First We Feast YouTube Channel.
Series Premiere: Monday, April 20, 2026
Time: 2:00 PM ET / 11:00 AM PT
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How YouTube creators shape music festival fashion and identity
Apr 10, 2026
YouTube has changed how we experience music festivals. While they’ve always drawn a crowd, today festivals serve as a major tentpole moment for fashion, beauty, and lifestyle creators.
Through outfit construction videos, GRWMs, and lookbooks, creators embrace bold styles that go far beyond their everyday wear to boldly express their identities. To celebrate them (and Coachella’s 25th Anniversary), we’re debuting a unique YouTube logo (also known as the Yoodle), featuring five fashion-forward creators: @notsophiesilva, @yinyangelina, @Susielola, @robjagreen, and @itsari.aleise.
Want a closer look? Explore the diverse world of festival fashion with our accompanying playlist.
YouTube has changed how we experience music festivals. While they’ve always drawn a crowd, today festivals serve as a major tentpole moment for fashion, beauty, and lifestyle creators.
Through outfit construction videos, GRWMs, and lookbooks, creators embrace bold styles that go far beyond their everyday wear to boldly express their identities. To celebrate them (and Coachella’s 25th Anniversary), we’re debuting a unique YouTube logo (also known as the Yoodle), featuring five fashion-forward creators: @notsophiesilva, @yinyangelina, @Susielola, @robjagreen, and @itsari.aleise.
Want a closer look? Explore the diverse world of festival fashion with our accompanying playlist.
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New YouTube report shows how online animators are reshaping the entertainment industry
Apr 09, 2026
The latest Animation Trends Report, "Animation’s New Wave: How independent, online animators are reshaping the entertainment industry," is officially live! We’re diving into how indie creators are expanding the horizons of what’s possible in animation.
Check out these standout stats from the report:
- 61% of 14- to 24-year-old animation fans agree that they like watching animated series created by independent animators for YouTube as much as or more than series created by a major studio.1
- 63% of 14- to 24-year-old animation fans watch animated series created for YouTube weekly or more.1
- 50% of animation fans (online 14- to 49-year-olds) agree that they watch animated series in languages other than their own.2
The animation universe is growing faster than ever, fueled by a new generation of creators and a global community of fans.
Visit the YouTube Culture & Trends site to read the full report.
- Google/SmithGeiger, YouTube Trends Survey, U.S. April 2025, N=358 online Gen Z animation fans age 14-24.
- Google/SmithGeiger, YouTube Trends Survey, U.S. April 2025, N=671 online animation fans age 14-49.
The latest Animation Trends Report, "Animation’s New Wave: How independent, online animators are reshaping the entertainment industry," is officially live! We’re diving into how indie creators are expanding the horizons of what’s possible in animation.
Check out these standout stats from the report:
- 61% of 14- to 24-year-old animation fans agree that they like watching animated series created by independent animators for YouTube as much as or more than series created by a major studio.1
- 63% of 14- to 24-year-old animation fans watch animated series created for YouTube weekly or more.1
- 50% of animation fans (online 14- to 49-year-olds) agree that they watch animated series in languages other than their own.2
The animation universe is growing faster than ever, fueled by a new generation of creators and a global community of fans.
Visit the YouTube Culture & Trends site to read the full report.
- Google/SmithGeiger, YouTube Trends Survey, U.S. April 2025, N=358 online Gen Z animation fans age 14-24.
- Google/SmithGeiger, YouTube Trends Survey, U.S. April 2025, N=671 online animation fans age 14-49.
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